Overview The rapid advancement of generative AI models, such as DALL·E, industries are experiencing a revolution through automation, personalization, and enhanced creativity. However, AI innovations also introduce complex ethical dilemmas such as misinformation, fairn

    Opening Remarks In modern rapidly changing business world, staying ahead of the competition is essential. Competitive analysis has always been a core strategy for gaining a competitive advantage, but the advent of AI technology has revolutionized this process. Tools driven

    Opening Remarks In modern fast-paced business world, maintaining an edge of the rivals is crucial. Market research has traditionally been a key approach for gaining a competitive advantage, but the emergence of Artificial Intelligence (AI) has transformed this process. AI-

    Introduction Social media marketing is evolving significantly in the last few years, shaped by changes in technology, consumer actions, and corporate demands. One of the most notable shifts in the marketing landscape has been the emergence of artificial intelligence (AI). AI&r